New TV Ad: Mourning In America
The ad – a twist on the 1984 Reagan campaign's fabled "Better, Prouder, Stronger" ad, the best-known of the "Morning in America" series – captures the nation's mood today as well as the original ad captured the mood of the nation's electorate a quarter-century ago.
This ad – called ‘Mourning in America' – is about failed leadership, about a government growing out of control, about a government taking away our ability to make important choices. It's about an America that's suffering because of the failed policies and failed leadership of President Obama – and reminding Americans that they can change that with their vote on November 2.
When Ronald Reagan took office in 1981, America was depressed. Inflation and interest rates were sky high, the economy was lagging, and around the world it seemed as if we had a 'kick me' sign on our back. But under Ronald Reagan's leadership – and with the kind of pro-freedom, pro-growth policies he enacted with bipartisan support – America turned the corner, and came back strong. The ‘Better, Prouder, Stronger' ad succeeded in the 1984 campaign, and became one of the greatest political ads of all time, because it so brilliantly captured the zeitgeist of the age.
But the national mood today is quite different than that which prevailed a quarter century ago. Instead of a government working to unleash America's entrepreneurs, our government today works to handicap them with a heavier tax burden and more regulation, and loads trillions of dollars of debt upon our children and grandchildren.
We see the results all around us – shuttered businesses, 15 million Americans unemployed, a national debt that will double in five years and triple in ten, an out-of-control government which recklessly spends as if there's no tomorrow.
Take heart, America. With the right kind of leadership, and the right kind of policies, America can come back. Ronald Reagan proved that.
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Oct. 14, 2010