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A FINE KETTLE OF CHIPS

Ronnie Cummins- Organic Consumers Assoc.

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Feb. 15, 2015

ESSAY OF THE WEEK

Big Dairy’s Big (GMO) Lie

The International Dairy Foods Association (IDFA) is one of the corporate front groups suing Vermont in an attempt to block the state’s GMO labeling law. The trade group is also lobbying for H.R. 4432, an anti-consumer, anti-states’ rights bill, introduced in April (2014) in the House of Representatives by Rep. Mike Pompeo (R-Kan.). The bill, dubbed by consumers as the Deny Americans the Right to Know (DARK) Act, would preempt all state GMO labeling laws. HR 4432 would also legalize the use of the word “natural” on products that contain GMOs.

Milk Splash

IDFA President and CEO Connie Tipton has been an outspoken opponent of consumers’ right to know. In her address to this year’s Dairy Forum, she noted that consumers “can be harsh critics on topics such as genetically modified organisms,” and then went on to criticize “restrictive labeling requirements” as “a straightjacket on innovation and marketing.”

Why would the IDFA spend millions to defeat GMO labeling laws, including launching a lawsuit against Vermont?

Isn’t the dairy industry the “Got Milk?” people, the ones who wear milk mustaches to get kids to drink what the industry promotes as healthy whole food? Doesn’t the IDFA represent the family farmers whose black-and-white cows graze happily on green grass outside picturesque red barns?

Truth be told, those idyllic images have nothing to do with reality. They’re part of a carefully orchestrated, and very expensive public relations campaign aimed at keeping consumers in the dark about what’s really in the “dairy products” products (can you say GMOs?) on grocery shelves.

Read the essay

 

ronniecummins@organicconsumers.org